Without government understanding – the next 12 months could be more critical than 2009.
How seriously has the hospitality industry been hurt by the economic recession?
In some cases, significantly; with consumer spend down, operators have had to cut hotel rates and restaurant prices, offer special deals to generate footfall and slash costs.
Yet the action taken, combined with good judgment and a measure of luck, have enabled good businesses to survive the downturn not only in good spirits but, some, with protected profits. more



 
NEWS DETAILS

10 Jan 2006


Make the festive party season more fantastic with a close up magician
Members looking to make their Christmas and New Years Eve parties that bit more spectacular next year may consider employing a close-up magician.

Employing a magician to perform illusions ‘close-up’ at your event or in your restaurant can make the evening far more memorable, and leave a lasting impression on party-goers and diners.

Close-up magic is performed at the table and requires little or no table space. In many cases the magic actually happens in the spectator’s hands.

According to Darren James, a performer of close-up magic and a member of the Magic Circle, while magicians have long been associated with children’s parties, magic need not simply be for family-orientated restaurants.

Using a magician during the pre-Christmas party season could be the unique selling point you have been looking for to compete against the opposition. Or you can offer entertainment as part of your party package.

A magician can also make time fly, and can be useful to entertain guests during a particularly busy weekend evening.

Employing a close-up magician can also be highly cost effective. The real value is down to how you promote the fact that you have entertainment.

Most magicians will have their own promotional material and are experienced in selling themselves. Regular bookings are the most cost effective way to use this form of entertainment, but finding the right magician who is suited to your restaurant is also very important.

According to Darren, how you find a good magician is not easy. The Magic Circle has a website with members available for bookings. Membership of magic clubs is a good sign, but is not always a guarantee of quality. Magic has many hobbyists and that can damage the view many have on magic as a form of entertainment in their restaurant. It is always best to meet the magician you wish to use prior to the event to discuss and determine which parts of their act would be most suited to your clientele.

Perhaps next year, using a close-up magician may be the difference between you and your customers having a night to forget, or a night to remember.

For further information, or contact details for local magicians, please contact Darren James at info@closeupillusions.co.uk or visit his website at www.closeupillusions.co.uk Alternatively, you can visit the website of the Magic Circle at www.themagiccircle.co.uk


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