leadforensics Merlin Entertainments Jobs: Head of Merlin Annual Pass, Chessington, United Kingdom - Leisure Opportunities jobs and recruitment
  • Legoland
  • The Eye Brand
  • Alton Towers Resort
  • Sea Life
  • The Dungeons
  • Shrek's Adventure, London
  • Madame Tussauds
  • Blackpool Tower
  • Chessington World of Adventures Resort
  • Wild Life
  • Heide Park Resort
  • Thorpe Park Resort
  • Australian Treetop Adventures
  • Warwick Castle & Glamping Village
  • Hotham Alpine Resort
  • Gardaland Resort
  • Legoland Discovery centre
  • Falls Creek
  • The Sanctuaries

Head of Merlin Annual Pass

Location: Chessington, United Kingdom
Salary: Competitive
Reference: MER0001IH

This is an excellent opportunity to work in an exciting and thrilling environment. The name behind world-famous attractions including LEGOLAND, Alton Towers Resort, THORPE PARK and SEA LIFE require a Head of Merlin Annual Pass to join the team in our Corporate Division based in Chessington.

About the role
The Merlin Annual Pass provides 12 months of fun for our guests! The product has been successfully re-launched and is now a premium revenue generator in revenue in the UK and Germany. We are looking to continue to implement this strategy and innovate the product within these tiers achieving positive revenue development and creating ambassadors of our Merlin Annual Pass holders.

We are looking for someone to continue to implement the strategy and innovate the product. You will develop annual marketing plans to drive 10% growth per annum and deliver increased guest satisfaction from our Merlin Annual Pass holders.

This is a key role within our Marketing function and you will be liaising with senior stakeholders across the business.

About you
* You will have experience of working in a busy Marketing department with specific CRM or loyalty programme knowledge and experience.
* You will be highly motivated, taking a proactive approach to your work with a ‘can do’ attitude.
* We work at an extremely fast pace so your ability to not be phased and meet deadlines is essential.
* You will have strong interpersonal skills that will enable you to develop and maintain effective working relationships with a wide range of people inside and outside of the business.

About the benefits
Alongside a competitive annual salary, you can look forward to a great benefits package which includes Group Personal Pension Plan, Life Assurance, company bonus, 25 days’ holiday and, of course, a Merlin Magic Pass which gives you free admission to all of our attractions worldwide. Perhaps the biggest benefits of joining us, however, are the outstanding opportunities for career development.

About Merlin Entertainments plc
Merlin Entertainments plc is the leading name in location-based, family entertainment, and has seen the most successful and dynamic growth of any company in the sector over the last five years. Europe’s Number 1 and the world’s second-largest visitor attraction operator, Merlin now operates 100 attractions, nine hotels/three holiday villages in 22 countries and across four continents. The company aims to deliver memorable and rewarding experiences to its c.60 million visitors worldwide, through its iconic global and local brands – including Madame Tussauds, SEA LIFE, LEGOLAND® and the Eye – and the commitment and passion of its managers and more than 25,000 employees.


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