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Ian Cook

Regional Contract Manager

South East

Everyone Active

Ian Cook joined Everyone Active in 2005 as a fitness manager at Fareham Leisure Centre before working his way up to regional contract manager for the south east.

"I joined the leisure industry back in 1990, starting out as a lifeguard. 27 years later I’m still working in an industry that I have a total passion for. I joined Everyone Active in 2005 as a fitness manager at Fareham Leisure Centre, and worked my way up to become general manager, before progressing to contract manager for Fareham. I then became area contract manager for the south east before being promoted to my current position of regional contract manager in 2016.”

“I’ve always enjoyed team sports, which led me to working in leisure, luckily I loved it. I realised I had a passion for helping people get physically active and healthy, so the journey continued. As I progressed, I also discovered an affinity for the commercial and service aspects of our business and overcoming the challenges they bring. Fortunately, it’s very simple, more people getting active the better your bottom line looks.”

“The proudest moment of my career was back in 2009 as the general manager at Fareham Leisure Centre, we won ‘Leisure Centre of the Year’ at the ukactive Flame awards and also became the first leisure centre in the country to achieve ‘Outstanding’ from Quest. Even though I am no longer the manager at Fareham, it’s great to see that the centre is still performing to a very high standard and went on to win this award again in 2011. The centre has also gone on to retain ‘Outstanding’ in Quest a further three times, no other site has ever been able to achieve this.”

“The best piece of careers advice I’ve been given is follow a route that you’re passionate about and not where the short-term financial reward comes from. Someone once told me to think wisely about the company you’re working for as they hold the key to your future. If they are constantly on the move, forward thinking and fun to work for, that allows you to grow with them. I thoroughly enjoy working for Everyone Active and I’m really looking forward to the challenges ahead.”

I realised I had a passion for helping people get physically active and healthy
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