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Immotion partners with Ultrahaptics and Fallen Planet Studios on new VR experience

Immotion VR has announced a new partnership with Ultrahaptics and Fallen Planet Studios (FPS) that will see the opening of a brand new immersive virtual reality experience at its Cabot Circus experience centre in Bristol, UK.

Called Affected: The Visit, the experience is based on FPS' VR game Affected: The Manor and combines immersive virtual reality with haptic technology, a combination that is designed to level up immersive entertainment as well as truly immerse guests in the experience.

Guests enter a virtual haunted house and experience a number of surprising events that have been augmented with mid air haptic sensations.

Tom Carter, CTO and co-founder of Ultrahaptics, said: "This collaboration provides an opportunity to showcase UK companies and what they have to offer the growing virtual reality market. We can't wait to share it with our home audience."

Arek Antoniak, head of Retail Operations at Immotion VR, said: "Immotion VR sits at the very heart of VR innovation and customer experience. This collaboration very much follows our ethos of 'daring to imagine', and we can't wait to bring this exciting development to the people of Bristol."

Alex Moretti, CEO of FPS, added: "Immersion is key to the VR experiences that FPS creates, by implementing Ultrahaptics' mid-air technology we are able to deepen that level of immersion to new levels, without saddling the user with additional hardware for them to navigate. This combines to create a compelling out-of-home experience that really has to be felt to be believed."

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Company Details
Immotion VR
Immotion Group bring together world-class CGI experts, award-winning content creators, amazing storytellers and state-of-the-art motion platform technology to provide customers with immersive ‘out-of-home’ experiences. Formed from the merger of Studio Liddell – a Manchester-based CGI studio, and C2K – Los Angeles based filmmakers, Immotion Group combines over 40 years of experience in storytelling, content creation, advertising, art direction and communications. Immotion Group are the writers, the producers, the directors, the strategists and the marketing experts. They are the creators, with each member of their dedicated team bringing unique creative skills and ideas to the table. From humble beginnings in 1996, they’ve always been at the cutting edge of technology, animation and virtual reality. And at their core, they’ve always been focused on creating the highest-quality content for every kind of experience.
Address
The Victoria, Media City, Manchester, M50 3SP
Telephone
+44 161 235 8505
Immotion VR has announced a new partnership with Ultrahaptics and Fallen Planet Studios (FPS) that will see the opening of a brand new immersive VRexperience.
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