At this year's FIBO fitness equipment giant Matrix debuted a host of new products and innovations, including the Glute Trainer.

Designed to emulate biomechanics, the trainer maximises the activation of the glutes and hamstrings and mimics the movement of bar-hip thrusts without the need for free weights.

The Glute Trainer, which debuted on the stand at FIBO, offers comfortable user positioning and an efficient machine layout, making it easily accessible, while floating hip pads are designed to accommodate users of all shapes and sizes and an angled non-slip foot platform offers stability to enable better glute engagement.

Matt Pengelly, MD of Johnson Health Tech UK, says: "FIBO is the perfect event to connect with our key accounts, initiate new opportunities and showcase our latest products and innovations, such as our Glute Trainer and Target Training cycles."

Other products showcased at FIBO include Matrix Ride education, a training programme, which complements the new Matrix Training Cycles, and is designed to teach trainers how to lead group cycling classes.