FitPro appoints new head of commercial development

FitPro has appointed Terry Gibbs as head of commercial development as the fitness organisation bids to progress strategic plans and drive sales performance throughout the company’s wide variety of business areas.

With more than 20 years' fitness industry experience, Terry Gibbs has worked his way from gym instructor and personal trainer, to managerial and directorial sales roles. He has also undertaken sales consultancy work with local authorities, trusts and private clubs.

As head of commercial development, Gibbs will focus on managing commercial business activity and identifying and securing new business. He will also build and consolidate relations with key accounts and corporate groups, as well as supporting the development of the marketing strategy.

“FitPro matched my career ‘wish list’ perfectly: a strong brand involved in delivering high quality education programmes, products and services within the fitness industry," said Gibbs.

"To be heading up commercial development for world’s largest professional development firm is a real coup. I am looking forward to developing FitPro’s stable of brands, including MOSSA, ViPR and the latest addition TRIBE Team Training, as well as the quality education programmes under the PTA Global umbrella.”