Fitronics launches new and improved member journey software, Digital
Les Mills International
Les Mills International
Les Mills International
Leisure Opportunities
Job search
Job Search
see all jobs
Latest job opportunities
star job
Highgate School
£28,000pa
Highgate, North London
star job
Vision Redbridge Culture and Leisure Ltd
£24,303pa + annual performance reward + benefits
Ilford, London
star job
Dauntsey's School
Devizes, Wiltshire
Stevenage Leisure Limited
Letchworth, Hertfordshire
star job
Capita Plc.
£20,174pa
Moreton-in-Marsh, Gloucestershire

Fitronics launches new and improved member journey software, Digital

Job opportunities
Clayesmore School
location: Blandford Forum, Dorset, United Kingdom
Edinburgh Leisure
£33,513 - £37,236pa
location: Edinburgh, United Kingdom
Vision Redbridge Culture and Leisure Ltd
£24,303pa + annual performance reward + benefits
location: Ilford, London, United Kingdom
more jobs
This upgrade to the system takes it to a new level; making it easier to use and allowing us to deliver better looking messaging with more accuracy
– Stuart McCarroll

Fitronics’ brand The Retention people (TRP) has launched a new, improved version of its automated member journey software Digital; which now sits alongside their industry-leading member feedback software Insight, allowing the two modules to be used more effectively together.

Existing Digital users have been upgraded to the new system free of charge and new customers will be given access as a standard going forwards.

Via integration with their member management system, Digital allows operators of health and fitness facilities to build automated communication journeys for their members.

For example, new member onboarding or at-risk member re-engagement emails and text messages are triggered by fully customisable combinations of member attributes and behaviours. This tailored yet scalable approach to member communication enhances their experience, drives visits and improves retention.

The key differences between the new system and its predecessor are:

A new modern user-friendly interface with a vastly improved email editor

Fitronics has overhauled the look and feel of Digital, making it significantly easier and more enjoyable to use. The star of the show is the new email editor that allows users to create beautiful, responsive email templates via an intuitive drag-and-drop interface. The email editor also benefits from a wide selection of pre-built templates which users can customise and a built-in stock image library with thousands of free pictures and photographs that can be added to emails in just a matter of clicks.

Improved member management and segmentation

The ability to effectively manage and segment members are key to getting the right message, to the right people, at the right time. The new Digital system allows users to quickly and easily segment their membership base through the application of filters including age, gender, membership type, join date, last visit date and risk of dropout, then save these targeted audiences for ongoing future use.

Enhanced reporting suite

Fitronics has vastly improved the usability of Digital’s reporting suite with the addition of graph and pie chart visualisations which make data analysis significantly easier and less time-consuming. The ability to measure the effectiveness of communications sent via the software is a key aspect of Digital, allowing users to optimise their marketing and improve results.

Stuart McCarroll, finance and business development manager at the University of Oxford and early adopter of the new system said: “The core principles of TRP’s ‘Digital’ software and the experience it allows us to provide our members with has always been great.

“This upgrade to the system takes it to a new level; making it easier to use and allowing us to deliver better looking messaging with more accuracy. If you’re not working with Fitronics and their TRP products yet, I’d highly recommend having a look to see how they could help you, like they help us.”

To learn more about Digital and how it could support the success of your business, visit the TRP website and request a demonstration today.

Sign up for FREE ezines & magazines
Company Details
Fitronics (CoursePro and TRP)
Fitronics is the company behind The Retention People (TRP) and CoursePro.

CoursePro is a comprehensive, end-to-end sports course management system.

TRP’s software is designed to help gyms, leisure centres, and health and fitness clubs improve retention by improving their member experience.

The Fitronics team is sport, health, and fitness through-and-through; with many of our staff boasting a background in facility operations. This means we truly understand our customers' needs and challenges and can work closely with them to become an invaluable extension of their team.
Address
House of Fitronics, 4 & 5 Palace Yard Mews, Bath, Somerset, BA1 2NH, United Kingdom
Telephone
+44 (0)3301 280971
Fitronics’ brand The Retention People (TRP) has launched a new, improved version of its automated member journey software Digital; which now sits alongside their industry-leading member feedback software Insight, allowing the two modules to be used more effectively together.
,tec,haf
2021/THUMB348675_499777_201960.jpg

More News

1 - 15 of 43,665
26 May 2022
The Leisure Database Company (TLDB) has revealed its State of the Fitness Industry Report UK for 2022, following an audit of more than 7,000 facilities ... More
26 May 2022
A major free exhibition on the treatment and understanding of cancer has opened at the Science Museum in London, UK. Described as a "world-first", the ... More
25 May 2022
The Gym Group’s (TGG) plans and profit forecasts were presented to analysts and investors during the company’s recent Capital Markets Day. The event was led ... More
23 May 2022
A new physical activity programme called Big Sister has been launched in the UK to help girls embrace activity during puberty and reduce the rising ... More
21 May 2022
Go Fit has been selected by the United Nations Economic Commission for Europe (UNECE) as an example of best practice for public–private partnership collaboration (PPP). ... More
19 May 2022
Ness, a US startup that is developing a range of wellness-driven credit cards, has launched its first product, the Ness Rewards app, with longer-term plans ... More
Fitness On Demand
Fitness On Demand
19 May 2022
Following a history of supporting US military and service members, F45 has announced a new initiative called F45 After, which offers US military personnel exclusive ... More
19 May 2022
Scruffy Dog Creative Group and Simtec Systems have partnered to launch a new immersive trackless dark ride featuring the popular Mattel IP, Fisher-Price. The ride's ... More
18 May 2022
Hyatt is piloting private gyms in five of its US hotels as part of its Stay Fit Private Fitness programme. The exercise spaces are located ... More
17 May 2022
A young girl has died following an incident at the David Lloyd gym at Capability Green, Luton. According to the BBC, police were called to ... More
17 May 2022
New fitness franchise, Circuit Society, has signed its first London location in Bayswater. The 3,000sq ft (280sq m) micro-gym, run by franchisee Liz Benjamin, will ... More
16 May 2022
Active Nottingham, part of Nottingham City Council, has released a children’s book called Can We Splash? to encourage more parents to take children swimming. The ... More
ukactive
ukactive
13 May 2022
The new £42m Moorways Sports Village will open its doors to the public on Saturday 21 May. The community-focused development is the result of a ... More
11 May 2022
Fitness industry veteran Harm Tegelaars has returned to the fitness industry by joining the board of directors at Hussle. Tegelaars founded the Cannons Group in ... More
11 May 2022
Planet Fitness saw its Q1 2022 revenue increase by 66.9 per cent (to US$186.7m) on 2021 – the latest sign that the US fitness market ... More
1 - 15 of 43,665
Les Mills International
Les Mills International