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Indoor cycling group joins Life Fitness family
Life Fitness, commercial fitness equipment manufacturer, has announced that its parent company, Brunswick Corporation, has acquired Germany indoor cycling equipment brand Indoor Cycling Group (ICG).
ICG is the latest acquisition to join Life Fitness’ health, fitness and well-being brand portfolio and broadens the company’s product offering in the group training.
“We’re excited to welcome the ICG team to our Life Fitness family. Its innovative technology, indoor cycling expertise and talented team position us to advance in the indoor cycling and group training categories,” said Life Fitness President Chris Clawson.
Founded in 1995, ICG is headquartered in Nuremberg, Germany, and supplies indoor cycling bikes through both direct and distributor channels.
The ICG product line will benefit from Life Fitness’ global distribution network in more than 120 countries.
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