see all jobs
Sothys’ special new cream will be exclusive
As part of its 70th birthday celebrations, Sothys has revealed its biggest launch of the year with La Crème 128 Secrets de Sothys premium cream, supported by a 2.5 hour, 11-stage face and body treatment.
The product is formulated with stem cells from the Bernard Mas Sothys Rose - a specially developed variety, and porcelain flower oil.
Christian Mas says: “When my father turned 70 we offered him a specially designed rose bearing his name to be planted in the Sothys botanical garden.
"It turned out that he brought this rose to the lab, which extracted the stem cells. So by its formula and actives this cream is unique, it is also unique for its packaging, a Bernardaud porcelain jar, and of course by its results on the skin.”
The packaging was developed jointly between Sothys and French porcelain house, Bernardaud.
Mas adds: “I met Mr Frederic Bernardaud by coincidence. He was looking to expand his porcelain line and we were looking for a unique container for our unique cream. More than just a pack, the jar tells a story, it tells the story of French refinement and lifestyle, in a definitely modern way.”
Sothys is limiting the distribution of La Crème 128 so that it will be available in exclusively chosen spas.
Mas adds: “We hope to provide spas with unique products and offers, that will make them stand out and be unique as well.
"This treatment is state of the art, our premium signature, with instant results in terms of anti-ageing.”
For more than 70 years, the brand has remained passionate about sharing global beauty concepts with both women and men by combining wellbeing and efficiency.
As the world’s leading skincare solution specialists, Sothys aims to provide solutions to every skin problem, using methods that are effective, yet pleasurable for the customer, and in harmony with nature.
Sothys employs a dedicated team of professionals who have made many cosmetic breakthroughs. As a result, the company has become the market leader and industry innovator in producing synergistic beauty treatments, techniques and worldclass high performance homecare products.
UK distributor : Eurocosmetics Ltd, Hillhurst House, Hillhurst Farm, Saltwood, Hythe, Kent CT21 4HU
Tel: +44 (0)1303 262666, Fax: +44 (0)1303 267503, Email: [email protected]
Other distributors worldwide, see www.sothys.com for contact details
More News
- News by sector (all)
- All news
- Fitness
- Personal trainer
- Sport
- Spa
- Swimming
- Hospitality
- Entertainment & Gaming
- Commercial Leisure
- Property
- Architecture
- Design
- Tourism
- Travel
- Attractions
- Theme & Water Parks
- Arts & Culture
- Heritage & Museums
- Parks & Countryside
- Sales & Marketing
- Public Sector
- Training
- People
- Executive
- Apprenticeships
- Suppliers