New National Health and Fitness Alliance to lead fitness sector's lobbying efforts in the US
Leisure Opportunities
Job search
Job Search
see all jobs
Latest job opportunities
Barnham Broom Hotel
Highly competitive
Norwich, UK
Kynren
Competitive
11Arches Park, Bishop Auckland, UK
NRG Gym Ltd
Competitive
NRG Walsall, West Midlands, UK
star job
Tonbridge School
£30,000 - £32,000
Tonbridge, UK
Bryanston School
£19,261
Blandford Forum, UK

New National Health and Fitness Alliance to lead fitness sector's lobbying efforts in the US

Job opportunities
Oxley Sports Centre
Competitive
location: Sherborne, UK
more jobs
We look forward to uniting the advocacy, public policy, and lobbying efforts of the entire fitness industry in Washington, DC

A major new initiative will look to strengthen and unite the fitness industry's voice in influencing policy and policymakers in the US.

The National Health & Fitness Alliance (NHFA) aims to consolidate and centralise the advocacy, public affairs, stakeholder engagement, fundraising and lobbying efforts of the health and fitness industry – and to represent and protect its interests.

NHFA has been created by the International Health, Racquet & Sportsclub Association (IHRSA) and will look to drive successful health and fitness lobbying in Washington, DC, including legislation to provide the industry with relief from the economic harm caused by mandated COVID-19 protocols.

Other core objectives include protecting the industry from harmful state legislation and uniting industry voices to "loudly proclaim and demonstrate" the essential role the fitness industry plays in addressing the epidemics of obesity, physical inactivity, and preventable chronic disease; and improving mental health.

NHFA be led by an advisory council, as part of a strategy to leverage the collective expertise, network, and financial contributions of its community of health and fitness-related supporters

The council consists of industry professionals and stakeholders and will be chaired on an interim basis by Gale Landers, CEO of Fitness Formula Clubs.

Others sitting on the 10-person council include Debra Strougo Frohlich, founder of Row House and Xponential Fitness, Jim Worthington, owner and president of Newtown Athletic Club and Adam Zeitsiff, president and CEO of Intelivideo.

At the heart of NHFA's work will also be to make policymakers and public health professionals better understand and appreciate the essential role that health clubs and fitness facilities play in communities across the nation.

According to IHRSA, the pandemic has shown that, in many jurisdictions, this is not the case at the moment – reflected in government officials being quick to shut down fitness facilities and, subsequently, being too slow to acknowledge the evidence-based case for reopening with appropriate safety measures.

Brent Darden, IHRSA interim president and CEO, said: “The pandemic made it painfully clear that too many policymakers and public health officials don’t quite grasp the vital nature of the health and fitness industry.

“I am confident that the NHFA will strongly communicate the value of our industry and effectively advocate for policies that support our leadership role in building more active and healthy communities.”

The NHFA Advisory Council has outlined five key principles it has committed to – on behalf of the US health and fitness industry.

These are to embody servant leadership to industry stakeholders, focusing on the greater good of the industry, being faithful stewards of contributions, operating with transparency and driving toward "clearly defined outcomes".

Gale Landers, interim chair of the NHFA Advisory Council, said: "We will build upon the groundwork laid by IHRSA and the Industry Leadership Council.

"We look forward to uniting the advocacy, public policy, and lobbying efforts of the entire fitness industry in Washington, DC, by collaborating with and incorporating the work of the newly-created state alliances, while supporting club companies of all sizes, advancing stakeholder engagement, and raising the profile of the fundraising necessary to achieve our goals."

Sign up for FREE ezines & magazines
A major new initiative will look to strengthen and unite the fitness industry's voice in influencing policy and policymakers in the US.
HAF,FIT,IND,PTS,SAM,PHR,PUB
2021/THUMB347489_209124_781064.jpg

More News

1 - 15 of 43,276
17 May 2021
Indoor group exercise can recommence in England and Scotland today (17 May), as part of the easing of lockdown measures. England has today moved to ... More
15 May 2021
Thousands of health clubs, swimming pools and leisure centres are under the threat of permanent closure, unless the government provides increased financial support for the ... More
14 May 2021
Fully vaccinated people in the US no longer need to wear a face mask whether indoors or outdoors, following a new ruling from the Centers ... More
13 May 2021
Anytime Fitness UK has revealed that April was its busiest month for new memberships since it began trading in the UK. The franchised health club ... More
13 May 2021
UK Sport has outlined its mission to create the "greatest decade of extraordinary sporting moments", driven by success at the Paris 2024 Games and the ... More
13 May 2021
HCM understands that Fitness International, which operates more than 700 health clubs under the LA Fitness, Esporta Fitness and City Sports Club brands, is launching ... More
Miha Bodytec GmbH
Miha Bodytec GmbH
13 May 2021
COVID-19 has presented our industry with a chance to reinvent itself, said thought leader Seth Mattison at ISPA's Stronger Together Summit. Mattison, the founder of ... More
12 May 2021
The Local Government Association (LGA) has appointed Baroness Tanni Grey-Thompson as its new president. The Paralympic legend and ukactive chair will succeed outgoing president Lord ... More
12 May 2021
A court has given Virgin Active the green light to erase the rent arrears it had accrued during pandemic lockdowns. The wiping out of the ... More
12 May 2021
There is "incredible resilience" in the sports and physical activity sector – but the industry requires further support to bounce back from the devastating effects ... More
12 May 2021
The Swimming Teachers' Association (STA) has partnered with a psychologist to provide new mindfulness and wellness resources for its members. The new wellbeing and mindfulness ... More
11 May 2021
A report commissioned by Parkrun has estimated that allowing mass-participation outdoor events carries an "exceptionally low risk" of COVID-19 transmission. The study, by Professor Clive ... More
FreeMotion Fitness
FreeMotion Fitness
11 May 2021
The Sport and Recreation Alliance (SRA) has published its new four-year strategy, outlining its vision to showcase the social, economic and health benefits of physical ... More
11 May 2021
Jan Spaticchia, founder and chair of énergie Fitness has died aged 51 following a short illness. Spaticchia was also chair of the recently-launched Empowered Brands ... More
09 May 2021
A new themed attraction, based on the popular I'm a Celebrity...Get Me Out of Here! TV show, is set to open in the UK this ... More
1 - 15 of 43,276
Active IQ
Active IQ