Fitness equipment supplier York Fitness has announced the appointment of Philip Cooksey as UK sales director, who joins the company after seven years with Technogym.

In his new role with York Fitness, Cooksey is to be responsible for maintaining the group's position as one of the market leaders in performance weightlifting and home fitness.

Cooksey said: "I build teams around genuine, honest and professional individuals who have a passion, not only for the fitness industry, but for the long-term relationship and success of its customers.

"I intend to apply this approach to York Fitness and take the industry to a new dimension with our experience in performance weightlifting and home fitness."