New research conducted by VisitEngland in conjunction with Visit Wales and VisitScotland has uncovered the economic value of day trips to the UK's domestic tourism industry.

The Great Britain Day Visits Survey found that 1.5 billion day trips were made by domestic residents, which were worth nearly £54bn in expenditure over the 12-month period.

VisitEngland said the total tourism spend in England by both domestic and overseas visitors exceeded £70bn, with day visits to the country by UK residents accounting for £44.4bn.

Visiting friends and family generated £6.5bn in expenditure for England, with other activities including sporting events (£1.8bn); health/beauty spa trips (£0.4bn) and attractions (£2.4bn).

In Wales and Scotland, day trips were worth £2.9bn and £6.1bn to the respective economies. The survey comprised 38,000 interviews with adults across two weekly waves.

Details: www.visitengland.org

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