A new 150sq m (1,615sq ft) retail and visitor centre has been unveiled at Conwy Castle in a move towards a new design concept to be implemented at Cadw-operated heritage attractions.

M Worldwide and Datum Contracts International were chosen by the historic environment agency last autumn to work on a flexible approach for Cadw's sites across Wales.

The concept aims to create retail units and visitor centres reflecting the "uniqueness" of the respective heritage site in order to improve visitor experience and attract more return visits.

Cadw head of visitor and business services Jayne Rowlands said: "We maintain a hugely diverse range of building types, none of which were originally designed with retail spaces.

"M Worldwide and Datum Contracts have created an incredibly flexible and cost-effective approach that can be adapted to different spaces, different periods and different styles of architecture."

Details: cadw.wales.gov.uk

Image: David Dixon