Precor appoints Steve Carter to head UK operations
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Precor appoints Steve Carter to head UK operations

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Fitness equipment supplier Precor has named Steve Carter as its new UK managing director.

Carter replaces Justin Smith with immediate effect and will be tasked with leading Precor’s expanding UK team.

A former senior manager at Cybex and Nautilus, Carter has spent the past 20 years in the leisure industry and joined Precor’s parent company Amer Sports two years ago as field sales manager.

Commenting on his appointment, Carter said: “Justin has laid some great foundations to enable Precor to spring to the next level.

“I've spent the past few months immersed in leading a team and driving business within the Amer Sports portfolio and am excited about Precor’s ability to leverage these world leading brands, alongside our sporting passion, to further enhance our overall offering.”

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Fitness equipment supplier Precor has named Steve Carter as its new UK managing director.
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