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SIBEC to release latest survey results in June
SIBEC will be releasing the results of the latest Health and Fitness Omnibus Survey (HAFOS) at its UK event on 8-9 June.
More than 1,000 non-health club users were questioned by Leisure-net Solutions to discover their attitudes towards activity and exercise and the barriers preventing them from joining clubs.
Nigel Wallace, event director for SIBEC, said: “This research acts as an important barometer for the sector, tracking consumer opinion and offering significant market intelligence for our delegates.
“It also reveals how topical and current issues can encourage non-users into exercise. For example, we examine the influence of the current Olympic bid on intention to be active.” Details: www.mcleanevents.com
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