Xercise4Less and Club Company nominated for health club operator award

Both ends of the private gym market will be represented when budget brand Xercise4Less takes on country club fitness provider The Club Company to win ukactive’s Flame award for Health Club Operator of the Year.

Three of the former’s sites – in North Shields, Renfrew and Leeds North – are also competing to take home the Health Club of the Year (Streamline) award, while The Club Company is represented by its Castle Royal and Benton Hall venues in the Multi-Use Health Club of the Year category.

GLL, Everyone Active, Parkwood Leisure, SIV and Places for People are all vying to become Leisure Centre Operator of the Year.

Everyone Active won the award in 2016.

Places for People has received the most nominations with seven in three categories. Everyone Active, GLL and SIV have all been nominated four times apiece.

The Flame Awards 2017 will take place on 28 June at the International Conference Centre in Telford as part ukactive’s larger Flame Conference.

A new ‘Ignite’ workshop has been added to the expanded two-day event as a means of providing sector professionals with further skills.

Steven Ward, ukactive executive director, said the addition of Ignite “means there is now a tailored conference for motivated general managers”.