PureGym to acquire European operator Fitness World
Leisure Opportunities
Job search
Job Search
see all jobs
Latest job opportunities
Basic-Fit
Competitive
Hoofddorp, just outside Amsterdam
star job
Blackpool Zoo
Circa - £25,750 per annum
Blackpool, UK
star job
Westminster School
£23,000 - £25,000 per annum
Westminster, London, UK
Circadian Leisure Trust
£10.96 - £13.24 per hour
Bradley Stoke, Bristol, UK
star job
Strip Wax Bar & Boutique
Competitive Salary and Benefits
London, UK

PureGym to acquire European operator Fitness World

Job opportunities
PureGym
100% of your PT earnings
location: Nationwide, United Kingdom
PureGym
100% of your PT earnings
location: Birmingham Maypole, United Kingdom
PureGym
100% of your PT earnings
location: Bradford Idle, United Kingdom
more jobs
Like PureGym, we are passionate about making fitness more affordable and accessible
– Steen Albrechtslund

PureGym is set to become the second largest fitness operator in Europe, after revealing plans to acquire Danish chain Fitness World.

Fitness World is the largest fitness provider in Denmark and also has operations in Switzerland and Poland.

Founded in 2005, it has grown to become one of Europe’s leading value-based fitness providers, with more than 230 gyms and around 600,000 members. It has increased its market share of the European low-cost market both organically and through the acquisition of Condizione in Poland in 2015 and then Basefit in Switzerland in 2018.

In addition to its international estate of gyms, Fitness World also has its own sports nutrition brand, Functional Nutrition, and a bespoke member fitness app.

In 2018 Fitness World had revenues of £175m and EBITDA of £38m.

The deal will give PureGym significant scale in continental Europe and rapidly accelerate its international expansion, which includes plans for trial sites in the US.

PureGym has opened more than 70 sites since being acquired by funds controlled by Leonard Green & Partners (LGP) in 2017 and currently has 263 sites in the UK.

The combined PureGym/Fitness World group will be trading from more than 500 sites – second only in size to Basic Fit in the European market.

“This transaction brings together two well matched, successful market-leading businesses and the combination creates a powerful platform from which to accelerate growth and deliver on our purpose of getting even more people, more active, more often," said Humphrey Cobbold, CEO of PureGym.

"The acquisition of Fitness World is a transformational deal for PureGym and will support our long-held ambition to become a leading international gym and fitness operator.

"Fitness World is a business we know well and have long admired. The team there have done an outstanding job in building unparalleled leadership in the highly attractive Danish market with exciting growth positions in Switzerland and Poland.

"My management team and I are genuinely excited to welcome Steen and all his colleagues in Denmark, Switzerland and Poland to our ‘fitness family’. We firmly believe that there is a great future ahead for all of us.”

Steen Albrechtslund, CEO of Fitness World, added: “PureGym's decision to invest in Fitness World is testament to the business we have built, which is the overwhelming market leader in Denmark and a growing player in Switzerland and Poland.

"Like PureGym, we are passionate about making fitness more affordable and accessible. We believe that the combined business will create an even more impactful business, enabling us to take our attractive proposition to more people across Europe."

The transaction is expected to be completed in early 2020 subject to standard completion conditions.

Sign up for FREE ezines & magazines
PureGym is set to become the second largest fitness operator in Europe, after revealing plans to acquire Danish chain Fitness World.
HAF,FIT,IND,PTS
imagesX/THUMB343985_176470_798481.jpg

More News

1 - 15 of 42,382
23 Jan 2020
Tech giant Apple is venturing further into the wellness space by launching a new Apple Watch Connected programme, designed to reward gym members for wearing ... More
23 Jan 2020
Bells + Whistles have designed a "social wellness club" in Los Angeles that has been conceived to help people reset mentally and physically from the ... More
23 Jan 2020
Sheffield Hallam University’s Advanced Wellbeing Research Centre (AWRC) will officially open on 24 January. The facility, which forms the centrepiece of the Sheffield Olympic Legacy ... More
23 Jan 2020
Snap Fitness has made international expansion its priority for 2020, with plans to enter new territories during the year. The franchised fitness chain saw healthy ... More
22 Jan 2020
Action PR have created a new studio design for Everyone Active 's Fortis Powered by Speedflex fitness brand that is focussed on inclusivity and integrates ... More
22 Jan 2020
Gold's Gym completed 22 US franchise agreements and a total of 35 new openings worldwide during 2019 – the most in a single year in ... More
ukactive
ukactive
22 Jan 2020
Researchers at the University of Brighton in the UK have been experimenting with 3D printing technologies as a way of democratising cultural heritage, as well ... More
22 Jan 2020
Five times as many young people want to work in leisure sectors such as sport, arts, culture and entertainment as there are jobs available. The ... More
21 Jan 2020
Francl Architecture have created a new ice sports centre in the Canadian city of Surrey, British Columbia, with a vast timber roof that recalls the ... More
21 Jan 2020
F45 is expanding its UK footprint with the launch of two new studios in Manchester. The Australia-based franchised operator already has a presence in a ... More
21 Jan 2020
East Herts Council is investing £33m to improve its leisure property portfolio. The funding will be used to redevelop facilities at Grange Paddocks, Hartham and ... More
21 Jan 2020
The 2022 Birmingham Commonwealth Games will be accompanied by UK-wide festival celebrating "creativity and innovation". The festival has been backed by £120m funding from government ... More
EMD UK
EMD UK
20 Jan 2020
Trafford Council has approved plans to build a new 4,850-seater stand at Emirates Old Trafford – the home of Lancashire Cricket. The new stand will ... More
20 Jan 2020
Scotland's new multi-million pound Regional Performance Centre for Sport has opened in Dundee. The £32m multi-sport facility houses a full-size indoor artificial pitch and an ... More
17 Jan 2020
Avanton, a London-based property developer, has announced plans to create an alligator farm and enclosure to be built on the UK capital's Old Kent Road. ... More
Focus Training
Focus Training
1 - 15 of 42,382