The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd
Leisure Opportunities
Job search
Job Search
see all jobs
Latest job opportunities
Harrow School
£13.71 per hour
Harrow, London
Mount Batten Group
c£65,000pa + pension + benefits
mount batten centre, plymouth
Exeter City Council
£40,221 - £42,403pa + pension + benefits
Exeter
Active Luton
£61,000 - £64,000 + exceptional pension + excellent benefits
Luton
University of Warwick
£29,605 - £32,982pa + pension + benefits
Coventry, West Midlands

2019 Cricket World Cup delivered £350m boost to UK economy

Job opportunities
Active Luton
£61,000 - £64,000 + exceptional pension + excellent benefits
location: Luton, United Kingdom
University of Warwick
£29,605 - £32,982pa + pension + benefits
location: Coventry, West Midlands, United Kingdom
Exeter City Council
£40,221 - £42,403pa + pension + benefits
location: Exeter, United Kingdom
more jobs

The ICC Cricket World Cup has been credited with delivering a £350m economic boost to the UK.

An economic impact and benefits analysis, carried out by The Sports Consultancy, shows that the tournament generated a financial impact through money spent in the host economy by event visitors and organisers, business to business supplier contracts and broader consumer spend.

According to the study – carried out on behalf of the International Cricket Council (ICC) – London attracted the most direct economic impact of almost £65m, while semi-final venues Manchester and Birmingham saw a boost of £36.3m and £29.7m respectively.

The tournament had a positive effect on hospitality too, with more than 500,000 bed nights generated, resulting in a direct income of 46.5m. The demand for hotel nights was largely driven by nearly 650,000 out of town spectators, 128,385 of whom were international ticket buyers.

Live coverage of the event reached a global cumulative average audience of 1.6 billion viewers, while digital video content was viewed more than 4.6 billion times – confirming the event’s position as one of the world’s most-watched sporting events.

"The Cricket World Cup 2019 was an outstanding success across all measures which is further underlined by this report," said ICC chief executive Manu Sawhney.

“The rise of cricket tourism is clearly demonstrated with almost 20 per cent of attendees coming from overseas and a total of 85 per cent of ticket-buyers coming from out of town with cricket fans increasingly prepared to travel to support their team.

"We expect this trend to continue to rise as the Asian sub-continent continues rapid economic growth."

The 2019 World Cup took place from 30 May to 14 July and ended with a memorable win for home nation England.

The event has also been credited with providing a shot in the arm for grassroots cricket. A local legacy programme initiated by the England and Wales Cricket Board (ECB) resulted in more than one million young people aged 5-12 being engaged with the tournament through initiatives such as Cricket World Cup Club Family Days, the Cricket World Cup Schools Programme and fan zone activations.

According to Tom Harrison, CEO of the England and Wales Cricket Board (ECB), the sustained interest during the World Cup – and England's success – provided a "once-in-a-generation opportunity" to inspire future fans and players to grow the game.

“It was an unforgettable summer of cricket that has elevated the profile of our sport to amazing heights," Harrison said.

Sign up for FREE ezines & magazines
The ICC Cricket World Cup has been credited with delivering a £350m economic boost to the UK economy.
SAR,EVT,SAM,PUB
imagesX/THUMB344890_247143_938778.jpg

More News

1 - 15 of 67,889
25 Apr 2024
Kerzner International has signed deals to operate two new Siro recovery hotels in Mexico and Saudi Arabia, following the launch of the inaugural Siro property ... More
25 Apr 2024
Nuffield Health’s fourth annual survey, the Healthier Nation Index, has found people moved slightly more in 2023 than 2022, but almost 75 per cent are ... More
24 Apr 2024
The US spa industry is continuing its upward trajectory, achieving an unprecedented milestone with a record-breaking revenue of US$21.3 billion in 2023, surpassing the previous ... More
24 Apr 2024
Short-term incentives to exercise, such as using daily reminders, rewards or games, can lead to sustained increases in activity, according to new research. Researchers found ... More
24 Apr 2024
Spa and wellness veteran Shannon Malave has been named spa director at iconic US spa destination Mohonk Mountain House. Based in New York’s verdant Hudson ... More
23 Apr 2024
Six Senses Kyoto opens its doors today, marking the eco-luxury hotel and spa operator’s entry into Japan and a new addition to its urban collection. ... More
23 Apr 2024
With the launch of its 49th John Reed, RSG Group is looking for more opportunities for its high-end brand in the US and Europe. Cosmopolitan ... More
23 Apr 2024
PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans to develop 200 new clubs in the next three to ... More
23 Apr 2024
The UAE’s first-ever Dior Spa has officially launched at The Lana, Dubai – the Dorchester Collection’s debut property in the Middle East. Bathed in natural ... More
22 Apr 2024
The Sacred River Spa at Four Seasons Resort Bali at Sayan will reopen later this year with an all-new design plus enhanced treatments and experiences ... More
22 Apr 2024
Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to Deloitte and EuropeActive’s hot off the press European Health & ... More
21 Apr 2024
Charitable trust, Mytime Active, has removed all single-use plastic overshoes from its swimming pools and leisure centres, as part of ongoing sustainability efforts. Across the ... More
21 Apr 2024
Community Leisure UK is helping the drive to Net Zero with the launch of a bespoke carbon literacy course. Offered in partnership with the Workers' ... More
20 Apr 2024
Operator Circadian Trust has launched a five-year growth drive designed to support health and wellbeing across South Gloucestershire, UK. The initiative will see a £2.4m ... More
19 Apr 2024
Norwegian health club operator, Treningshelse Holding, which owns the Aktiv365 and Family Sports Club fitness chains, has acquired fellow Norwegian operator, Aktiv Trening. The purchase ... More
1 - 15 of 67,889
The Leisure Media Company Ltd
The Leisure Media Company Ltd