Anytime expands into Mexico
Fitness franchise Anytime Fitness will soon be expanding into Mexico, thanks to a master franchisee agreement signed with entrepreneur Rodrigo Chavez.
Chavez aims to open the first Anytime Fitness club in Mexico within the next six months. His goal is to open five clubs within a year, 50 clubs within three years and more than 100 clubs by 2014.
Initially, he plans to open clubs near resort areas such as Cancun, Guadalajara, Monterrey and Los Cabos, targeting the resort workforce rather than tourists.
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