Choice Hotels has joined forces with Argos to offer guests the chance to collect Argos Premier Points at its hotels across the UK. The loyalty programme, Choice Privileges, is free with membership cards available at hotels or by a telephone order placed at Choice Hotels. Members can use the card to collect points on accommodation, food and drink purchased in the group's UK hotels as well as through Argos' other participating Premier Points Partners, including BP and National Express. Lee Copeman, marketing manager of Choice Hotels Europe says the group wants to enhance and extend the benefits for guests: What better way to achieve this than to link up with Argos Premier Points, one of the UK's most successful and well recognised branded loyalty programmes?