A disused petrol station adjacent to the BBC's former headquarters will be transformed into an arts and culture space as part of a multi-million pound regeneration of London's White City.

Starting in Q3, members of Elephant magazine will curate a series of shows at the redeveloped site – now called Elephant West – which will feature exhibitions and performances from emerging young artists.

Architects Liddicoat and Goldhill have designed the concept for the arts space, which will also act as a meeting place and hub for performance, discussion, film screenings, talks and workshops. A café, shop and outdoor garden area are also included in the plans.

"Our aim is to bring together exciting makers of all stripes to create new multimedia works that break down the traditional barriers between different art forms, commissioning an ambitious programme of installations by emerging artists, strengthening our support for the careers of exciting young artists by giving them the opportunity to show groundbreaking work to a new audience," said Elephant.

In June last year, designers Craig and Karl turned the petrol station into an immersive art piece, using vibrant colours and geometric design to create the unique work.

The wider area in the borough of Hammersmith and Fulham is currently undergoing a mass regeneration, which includes Championship football club QPR's potential new stadium and its surrounding leisure development. The former BBC headquarters have also been sold and redeveloped into flats, restaurants and a private members club and hotel, while the nearby Westfield shopping centre has also recently undergone an expansion.