Guillermo del Toro – writer and director for films such as Pacific Rim, Pan’s Labyrinth and The Hobbit trilogy – has collaborated with Universal Studios Hollywood to create an all-original addition to the park’s annual Halloween Horror Nights.

Based on Crimson Peak – an upcoming feature film directed, co-written and produced by del Toro – the new horror maze will debut on 18 September ahead of the film’s release on 6 October.

With design and features implemented by del Toro himself, ‘Crimson Peak: Maze of Madness’, will create a living representation of the film, designed to send guests on the journey the film’s lead character, Edith Cushing, takes as she ventures to the Allerdale Hall mansion in a remote English countryside.

According to a release from the park, “guests will navigate a labyrinth of paranormal tortured souls who have born witness to the estate's dark history of unspeakable acts ...and who continue to reside in vengeful, ghostly forms.”

"I am a devoted fan of Universal Studios' Halloween Horror Nights and I am honored to partner with them to create a real-life version of my Gothic Romance, Crimson Peak," said Guillermo del Toro.

"It's a thrill to work with the movie studio that gave birth to the modern horror movie genre. I can't wait for movie-goers to enter the haunting world of Crimson Peak as they navigate this haunting maze. I can assure you, I will be first in line to experience the scares of it myself."

"Guillermo del Toro is a leading visionary in film, and Crimson Peak provides endless opportunities to immerse guests into the terrifying world that he created," added John Murdy, creative director at Universal Studios Hollywood and executive producer of the park’s Halloween Horror Nights.

"From the haunting score by Fernando Velázquez to the incredibly detailed set design and scream-inducing ghosts, we will recreate an authentic experience that will have guests feeling as trapped in our 'Crimson Peak' maze as the film's lead character."

Halloween proved big business for theme parks in 2014, with the success of events leading Universal to expand its horror nights to 30 days for 2015, while many others are coming back bigger and better than ever before.