In an effort to enhance the wellness experience for hotel guests in America, Hilton Hotels Corporation (HHC) has joined forces with fitness equipment supplier Precor to launch a new fitness facility brand.

Available at full-service Hilton, Doubletree and Embassy Suites Hotels in North America, Fitness by Precor gyms are specially designed facilities featuring Precor’s cardio, strength and entertainment equipment, with additional core training and stretch accessories.

The first co-branded facilities are up and running at five pilot sites, with a rollout planned for completion by the end of next year.

Research from HHC shows that the presence of a well-maintained hotel fitness centre, featuring high-end equipment, can increase guest satisfaction by up to 30 per cent.