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Jebal Ali Hotels rebrands ahead of international expansion
Dubai-based Jebel Ali International Hotels has been renamed JA Resorts & Hotels as part of a group-wide rebrand.
The rebrand process comes as the company looks to expand into international markets.
Consultancy, Interbrand, was appointed to create the new brand vision and mission, which also includes a new logo.
JA Resorts also announced that it will open two new resorts early next year. The Ocean View Hotel will open in Dubai Marina along with Enchanted Island Resort in Seychelles, its first international property outside the UAE.
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