Australian franchisor, Jetts Fitness, is branching out into recovery and wellness in a joint venture with the New Zealand company, O-Studio.

Jetts has created a franchising group, BeWell Brands, to roll out the recovery and wellness concept in Australia, with the first site launching early next year. It is Jetts first foray into holistic health and recovery experiences.

O-Studio has 13 locations open or opening across New Zealand. The concept offers an antidote to modern life with an emphasis on community, it comprises float therapy, traditional and infrared sauna, hot and cold plunge, ice bath, yoga, Pilates, meditation and massage.

“The launch of O-Studio in Australia is an exciting milestone for us, as it marks the first step in our growth beyond Jetts Fitness,” says Elaine Jobson CEO and managing director of BeWell Brands and Jetts Fitness.

“We are proud to have O-Studio onboard for our first joint venture partnership. We know the Australian market will love the O-Studio concept, with people looking beyond the gym floor to look after their mind and body.”

O-Studio was founded by Tim Bateman, who played 17 years of professional rugby with the Crusaders and captained the Māori All Blacks. His journey into wellness was sparked by his wife, Laura, being diagnosed with multiple sclerosis in her mid-twenties, leading the couple to discover flotation therapy during her treatment in Singapore.

O-Studio was created as a training ground for mental performance and physical recovery along with a community where people come together to build resilience, recharge, and take steps towards becoming their best selves.

“My own journey through professional rugby and supporting Laura with her MS diagnosis taught me firsthand how important it is to invest in wellbeing,” says Bateman. “It wasn’t my body that held me back, it was the weight of life’s pressures, and learning to step back and recover made all the difference on and off the field.

“We are incredibly excited to bring O-Studio to Australia. From the beginning, our mission has been to create beautiful and welcoming spaces where people connect, recharge, and build the tools they need to navigate life's challenges, and it’s exciting to now share that with a whole new community.”

Jetts Fitness has more than clubs worldwide with master franchises in the UK and the Netherlands, with entry into India planned for later this year.