Made for Life Organics inks deal with Amazon in 'natural strategic step'

In response to the COVID-19 pandemic, skincare brand Made for Life Organics has signed a deal to sell its products via Amazon while spas are closed.

The move was motivated by a desire to expand the organic beauty business’ reach and ultimately provide a window to a wider audience and community of wellness fans.

Made for Life founder, Amanda Winwood said: “When spas were forced to close due to the COVID-19 pandemic, we pivoted our business online to reach as many people as possible with our collection of healing, nourishing and nurturing wellbeing products.

“Partnering with Amazon was a natural step forward and is an essential part of the business strategy moving forward.

“At Made for Life, we believe this will benefit spas when they reopen, as new customers will have already discovered the benefits of our products during lockdown and want to experience these in a spa setting.”

Winwood founded Made For Life in 2001 which produces a range of hand-blended organic skincare and natural amenities using organic herbs and flowers. It’s claimed to be the first skincare range in the UK to achieve 100 per cent organic accreditation across the whole range.