Benmore Group, the UK-based property developer, has submitted its plans for a new £30m leisure-led mixed-use scheme adjacent to New Mersey Retail Park in Speke, Liverpool.

Hotels, restaurants, a multi-screen cinema and a gym have been proposed as part of the New Mersey Leisure complex, which would occupy a 15-acre (6.1-hectare) site. It is anticipated that the first £30m phase of the Falconer Chester Hall-designed scheme will open by the end of 2012, contributing around £5.5m to Liverpool's regional economy.

Benmore chief executive David Burrows said: "This development will complement existing developments and bring activity to the area during the evenings. "We conducted a major consultation exercise with local people and received overwhelmingly positive feedback to our plans from more than a thousand residents."

Adam Hall of Falconer Chester Hall said: "This development will be designed in order to make it a destination with significant appeal to families and leisure visitors." Liverpool City Council director of regeneration Nick Kavanagh added: "It's very encouraging to see schemes like this, funded entirely by the private sector, coming to fruition."