Moontide Consulting has launched a new online training course designed to improve retail sales results.

“Increasing your retail selling: an online training class for spa managers” is also designed specifically for introverts – a prevalent personality type among spa therapists, according to Moontide president Linda Harding-Bond.

The course includes eight video modules, a trainer’s guide, templates for therapist assessment, customer role-plays and customer engagement scenarios. Students are also able to participate in a live weekly video conference with Harding-Bond.

“Without proper training, therapists will not be able to overcome the aversion that many have to selling,” said Harding-Bond. “Further, they won’t deliver advice to clients in a manner that naturally leads to increased retail purchases. And ultimately, this means the spa will be unsuccessful in meeting the revenue goals of the marketing and promotion initiatives often created by management, product manufacturers and distributors.”