Nikki Beach has chosen Bodrum as the location of its first Turkish resort and spa – set to open in 2014 – due to the region’s popularity with Turkish holidaymakers and international jetsetters.

The Nikki Beach Resort & Spa Bodrum will feature 57 suites and villas across 40,000sq m (430,556sq ft) of peninsula overlooking Torga Bay, the Mediterranean and nearby islands.

The Nikki Spa – a feature of all the brand’s resorts – will be developed in partnership with ESPA and will include upbeat areas with lively music and areas to mingle as well as quieter areas for relaxation.

The 2000sq m (21,528sq ft) facility will include five treatment rooms, a vitality pool, the Alpha Corner for men’s grooming, Martini manicure bar, hammam areas, a couple’s suite, relaxation areas and steamrooms.

A 200sq m (2,153sq ft) Tone fitness area will include indoor and outdoor areas for stretching, yoga and training.

Nikki Beach Hotels & Resorts was established in 2007, as part of entertainment, dining, fashion, film and art brand Nikki Beach and plans to open hotels in Thailand, Lebanon, Cyprus, Greece and Croatia over the next three years, as well as Turkey.