A free one-day Tourism for All Conference for the Northwest will take place on 27 April at the Mollington Banastre Hotel in Chester and all British Hospitality Association members in the region are invited to attend.

The conference, entitled England’s Northwest: Leading the way to an accessible UK, is open to attendance by all senior staff and managers in the hospitality industry and will focus on integrating accessibility for people with disabilities into existing marketing strategies.

Scheduled keynote speakers include Peter White of BBC Radio 4; Steven Miller, chair of the Cheshire Tourism for All Forum; Chris Brown, chief executive of Visit Chester and Cheshire; and Sir William Lawrence, chair of the Tourism for All Consortium.

To download a conference brochure please visit the Event Management and Marketing Matters website at www.emmm.co.uk