Olympic opportunity
The London 2012 Olympics brings a real opportunity for pools to increase their revenue. Stay ahead of the game by talking to experts from the ASA.
Find out how to increase revenue by up to 50% through the new "Swimmer’s Journey". Maximise the effectiveness of your learn to swim programmes through the latest developments, including the new ASA Adult Learn to Swim programme.
Benefit from free highly skilled teachers and coaches through the ASA’s IoS Aquatics apprenticeship programme. Get advice on pool programming, customer service and marketing that can transform your pool environment.
More News
Work is underway in Madrid on one of Europe’s most significant multi-functional complexes, combining sport, entertainment, culture and education.
The €800 ... More
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse ... More
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and ... More
- News by sector (all)
- All news
- Fitness
- Personal trainer
- Sport
- Spa
- Swimming
- Hospitality
- Entertainment & Gaming
- Commercial Leisure
- Property
- Architecture
- Design
- Tourism
- Travel
- Attractions
- Theme & Water Parks
- Arts & Culture
- Heritage & Museums
- Parks & Countryside
- Sales & Marketing
- Public Sector
- Training
- People
- Executive
- Apprenticeships
- Suppliers







