Go Ape, providers of forest adventure courses across the UK, has taken on Open Frontiers' Time Pursuit ticketing solution.

Open Frontiers' Time Pursuit is a real-time, completely web-based system that can be accessed from anywhere with a web browser.

Designed to provide fully-integrated solutions, the system is capable of managing on-site sales with e-commerce and call centre sales, and is easily configurable.

Go Ape needed a bespoke software solution that could deliver a robust real-time online booking capability, selling a varied shopping basket across multiple channels, for multiple sites.

Go Ape is using Time Pursuit as its core sales and customer management tool, used to sell its time based activity slots, related services, merchandise and gift vouchers. Go Ape's latest location at Woburn Safari Park has just implemented the franchise facility of Time Pursuit.

Go Ape is a forest adventure course with activities including rope bridges, Tarzan swings and zip slides. The treetop attraction has 21 locations across the UK, including four new sites opened this year.