SpaBooker, the spa software and business management solution owned by GramercyOne, has announced the launch of a new application on the social networking website Facebook.

The new application is designed to allow spas to combine online booking services with viral marketing through the network, with customers able to share appointments with friends. SpaBooker's application will be included in a spa's regular subscription to bring "tangible social commerce to the industry" and features a self-contained booking engine.

GramercyOne chief executive officer Josh McCarter said: "We see tremendous excitement in the industry for the SpaBooker Facebook scheduling app and eager anticipation of the new business that will be driven to our clients through this social marketing channel." Kristen Haines, owner of Euphoria Spa in New York, US, said: "To us, [SpaBooker's new Facebook app] means great service and more business. We love communicating through Facebook and now customers can book right then and there."

Details: www.gramercyone.com Image: Tomislav Pinter/shutterstock.com