Equipment supplier Star Trac and Mad Dogg Athletics, creator of the Spinning line of kit, have extended their partnership by signing an additional 10-year co-marketing agreement.

As a result of the deal, the two companies will collectively market and distribute Spinner bikes and Spinning programming and education worldwide.

Star Trac will remain the exclusive commercial equipment provider for the Spinner line of bikes.

The renewal of the agreement follows an initial ten-year relationship between the two companies and the recent acquisition of Star Trac by fitness industry veteran Michael Bruno.

The renewal of the agreement with Mad Dogg is seen as a key component of Bruno's reorganization plan for Star Trac which focuses on company continuity and aggressive streamlining.

Mike Leveque, president of Star Trac said: "Both companies lead in innovation of products like the eSpinner(r). We are proud to be able to continue offering our customers an interactive, rewarding experience that allows them to enjoy the benefits of Spinning(r) on their own terms."