HaB Direct has established itself over the past 25 years, as the UK's ‘benchmark’ organisation for introducing the latest innovations and breakthrough technologies that help set future trends in sports science and human performance; health related fitness; strength and conditioning; fitness testing and monitoring; sports medicine and rehab; as well as moving into the healthcare and medical environments. HaB Direct will continue to lead the way in offering the discerning professional and individual new and cutting-edge World-Class products that meet our strict criteria, 'selected on merit'.