Tourism Australia launches email postcards
Tourism Australia, which recently unveiled its “Where the bloody hell are you?” advertising campaign, has launched an online postcard initiative for businesses to send a ‘uniquely Australian invitation’ to up to 100 contacts.
The organisation has created the campaign to encourage Australian travel businesses to invite overseas visitors to Australia and encourage them to view the Television advert over the internet.
The postcards can be personalised and a selection of different images are available. Details: www.wherethebloodyhellareyou.com
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