Warwick Castle to launch Merlin attraction
Warwick Castle has announced that a new attraction inspired by the BBC television show, Merlin, is to launch in April.
The Merlin Entertainments Group-operated castle is working in partnership with show creators and executive producers Johnny Capps and Julian Murphy from Shine TV and FreemantleMedia Enterprises (FME) to create the themed experience. Merlin: The Dragon Tower is to be the first attraction to be inspired by the drama and will feature a magical mirror at the heart of the space to allow visitors to interact with The Great Dragon.
Warwick Castle general manager Tim Harrison-Jones said: "This will be an exceptional visitor attraction, completely in keeping with our reputation as Britain's ultimate castle and designed to wow visitors young and old. "We are the first attraction globally to have the rights to use the Merlin brand and it will be perfectly executed."
FME vice president of brand licensing and retail Pindy O'Brien added: "We're delighted to be working with Warwick Castle to give fans a whole new way to engage with Merlin off screen."
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