Consumer insight news

A new global study by Kevin Kelly and Peter Yesawich, called WELLSurvey 2.0, has revealed more than half of consumers in the UK, US and ... More

The UK fitness industry has significant headroom for growth, consumers are prioritising their spend on fitness and the importance of cleaners is being underestimated, according ... More

A report from UK Active and Les Mills has found that 43 per cent of adults are failing to meet the Chief Medical Officer’s strength ... More

Beyond Activ  APAC took place at the Crowne Conference Centre in Melbourne, Australia from 2-3 December, 2025. The event welcomed 550 delegates, representing 180 business ... More

Physiologist and co-founder of Future Practice and Pillar Wellbeing, Oli Patrick opened the HCM Summit in London this morning with an inspiring talk about consumer ... More

Kip (Keep It Peaceful) is a new company aiming to help people create better sleep habits. Founded by fitness industry veteran, Shaun Traynor, in response ... More

On announcing the milestone of reaching three million members, US high-value, low-cost operator, Crunch Fitness, has unveiled a new gym design, Crunch 3.0. Consumer insights ... More

Belgian retail giant, Colruyt Group, is challenging the status quo of the fitness industry in Belgium. A third-generation family business, which started as a bakery ... More

Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to Deloitte and EuropeActive’s hot off the press European Health & ... More

Atlanta-based boutique fitness software company, Xplor Mariana Tek, has kicked off a push for international expansion. Shannon Tracey, VP of sales and marketing, says the ... More

Global publishing outfit, Leisure Media, has announced details of its new annual conference for decision-makers across the health, fitness and wellness markets. The event – ... More

Brand specialist, Kantar, has ranked a key group of health and fitness operators by consumer awareness scores to find a winner in a prompted recall ... More

People in the UK are getting the message that health clubs can support and protect their health and now the government needs to get on ... More

People can feel real, powerful benefits from having a gym or health club membership even if they never step inside the facility they are members ... More

Wellness is a key driving force behind global traveller behaviour, according to a new consumer insights report published by American Express Travel. The American Express ... More

Globally, gyms have, on average, seen nearly 70 per cent of their pre-lockdown members return to their facilities since re-opening their doors. The global figure ... More

Technogym is launching a webinar series, Technogym Talks: The Expert’s Perspective, to assist operators in the challenges and opportunities that lie ahead. The series has ... More

Providing digital fitness content is emerging as a critical value driver for health club operators during the coronavirus (COVID-19) shutdown, according to a wide-ranging study ... More

The International SPA Association (ISPA) Foundation has released its ninth volume of the Consumer Snapshot Initiative, focusing specifically on the spa-going experience. Findings from this ... More

Mike Ashley has added to his budding Sports Direct Fitness empire with the acquisition of the former 37º health club in West London. Recently rebranded ... More

Leisure industry mystery shopping and research specialist Proinsight has recruited Oliver Matthews to help drive the business forward as director of operations. Matthews has 13 ... More

The major trigger for consumers to start using natural and organic products is concerns over health, according to a recently released consumer behaviour report. The ... More

ISPA has released the findings of its 2013 research into the behaviours and attitudes of the male US spa-goer, revealing that of the 28 per ... More

Hualuxe, the first hotel brand to specifically target the Chinese consumer, now has 20 projects under construction, with the first set to open late 2014. ... More

The Fitness Industry Association (FIA) has today unveiled the conclusions of the TwentyTen Industry Consultation. The main findings include a target to expand career development ... More