Hasbro news

Merlin Entertainments, the LEGO Group and Hasbro have teamed up to create Peppa Pig experiences. Timed to coincide with the 20th anniversary of the Peppa ... More

JRA has appointed Matt Dawson, a former VP at experience design company Forrec, as its new VP of business development. At Forrec, Dawson – who ... More

Saudi Entertainment Ventures (Seven) has revealed plans to develop and operate the world’s first Play-Doh attractions in Saudi Arabia. Seven, a wholly owned subsidiary of ... More

Saudi Entertainment Ventures (SEVEN), a wholly-owned subsidiary of the Kingdom's Public Investment Fund (PIF), is to invest SAR50bn (US$13.3bn) to develop 21 integrated entertainment destinations ... More

Merlin Entertainments, the UK-based global attractions operator which is second only to Disney in size, has chosen its new CEO, following the retirement of founder, ... More

The world’s first stand-alone Peppa Pig Theme Park has opened at the Legoland Florida Resort in Florida, US. The attraction is part of Merlin Entertainments' ... More

Merlin Entertainments has revealed further details of the first ever stand-alone Peppa Pig theme park, set to open at its Legoland Florida Resort in the ... More

Merlin Entertainments has been busy with a raft of new openings and future project announcements, as the global visitor attractions industry begins to emerge from ... More

Attractions Management understands the launch of Hasbro's Monopoly attraction in London is back on the cards, with 14 August 2021 slated as the official opening ... More

The Chinese visitor attractions market is set to bounce back from the pandemic with significant growth over the coming years. Speaking to Attractions Management, Linda ... More

Merlin Entertainments will open the first ever stand-alone Peppa Pig theme park at its Legoland Florida Resort in the US. Set to open in 2022, ... More

Galaxyland, the amusement park set inside West Edmonton Mall in Alberta, Canada, is undergoing a transformation that will see it become the first Hasbro-themed amusement ... More

A Monopoly live experience is to open in London next year, kicking off a new partnership between brand holder Hasbro and theatre producer Selladoor Worldwide. ... More

Hasbro and DMG Entertainment have reached an agreement to bring a live-action Transformers experience to China in 2017. Touted as "a cross between an action-adventure ... More

Image: The experience is themed on Transformers Transformers: The Ride-3D has signalled the launch of the "next generation of immersive themed rides" at the Universal ... More

Universal Studios Singapore will be the home to the first ever theme park attraction based on the Transformers brand. Transformers - The Ride will open ... More

Universal Parks & Resorts has announced plans to open major new entertainment rides based on the Transformers blockbuster at two of its parks. The new ... More