mass-participation news

Hybrid fitness platform FitLab has closed its Series A financing, bringing total capital raised to more than US$15m. FitLab will use the funding to scale ... More

A report commissioned by Parkrun has estimated that allowing mass-participation outdoor events carries an "exceptionally low risk" of COVID-19 transmission. The study, by Professor Clive ... More

Organisers of some of the UK's largest mass participation sports events – including the London Marathon – have joined forces in an attempt to recoup ... More

Tennis superstar Serena Williams and Olympic champion Usain Bolt have joined a team of high profile investors backing sports startup Let's Do This. Launched in ... More

David Lloyd Leisure (DLL) has announced a new exclusive partnership with Reebok Spartan Race UK as the operator moves to gain a foothold in the ... More

The row between parkrun and Stoke Gifford Parish Council about maintenance charges for local facilities could inadvertently pave the way for more open dialogue between ... More

Virgin Active has announced a range of new offerings aimed at extreme fitness fans ahead of the upcoming Tough Mudder event season. Shaking up its ... More

IAAF president Sebastian Coe, culture secretary John Whittingdale and Akira Shimazu, chief executive of Japan’s 2019 Rugby World Cup Organising Committee, will deliver keynote talks ... More

Hyde Park’s Serpentine pond – the venue for the London 2012 open water marathon swims – will host a new mass-participation swimming festival in September. ... More

Pure Gym has announced that it will partner the UK’s biggest mass participation running series “Great Run” – the latest example of a gym teaming ... More

Tribal Series, the mass-participation disability sport organisation established by Paralympian Sophia Warner, will launch four events in 2016, having registered interest from almost 2,000 people. ... More

Reebok and Les Mills are teaming up to stage a series of one-day festivals that will see mass-participation group workouts take place around the world. ... More

British Swimming has agreed a four-year rights deal with the BBC to broadcast swimming and other aquatic sports in the run up to the 2012 ... More

A new campaign designed to get 100,000 people more active through dance ahead of the London 2012 Olympics has been launched by the Department of ... More