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strategy news

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Marriott International has partnered with Fitwel, a healthy building certification system that aims to optimise occupant health.  Marriott has become Fitwel’s first Enterprise Partner and ... More
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas. The resort is ... More
The Republic of Ireland will become the latest market in PureGym’s expanding international portfolio, with the first launch planned for Dublin in 2027. The move ... More
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade-long transformation programme that has seen almost US$200 million invested into ... More
Anytime Fitness opened more than one club a day in 2025 and is on track to maintain this rate of growth this year, as parent ... More
Aditya Saluja, an industry leader in luxury wellness hospitality, has been appointed as commercial director of spa and wellness for the spa management division of ... More
The LifeFit Group continues its buy and build strategy with the acquisition of the Fitness Sigmaringen club in the German state of Baden-Württemberg.  Since its ... More
Virgin Active has officially opened its redesigned Mayfair club, unveiling its latest Social Wellness Club and signalling a significant evolution of its proposition. The flagship ... More
Peter Roth has been appointed as Corinthia’s president of hotel operations. Roth, who has more than three decades of international hospitality experience, joins Corinthia Hotels ... More
Europe’s largest low-cost operator, Basic-Fit, has agreed to acquire 41 Wellyou clubs in Germany for €52m. The acquisition – predominantly featuring clubs located across northern ... More
Capella Hotel Group has appointed Feisal Jaffer as chief development officer as the company ramps up its global expansion of both its Capella and Patina ... More
Global retreat trade show, Synergy The Retreat Show, has launched a resource called The Source, which hosts an open-access online Transformation Series programme. Different retreat ... More
Chequan Lewis is the new CEO of Crunch Fitness, taking over from Jim Rowley, who has transitioned to be executive chair.  Lewis joined the company ... More
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event ... More
Barons Eden, the UK parent company that operates luxury destination properties in England, has rebranded to become Hiddenwell. The change to the parent identity was ... More
Crunch Fitness has announced the launch of Crunch Reform Pilates – its own reformer concept designed to bring this fast growing, but rather expensive, modality ... More
The 20th State of the Industry Report from LeisureDB has revealed a resilient, expanding and competitive sector, the importance of differentiation and the ongoing challenge ... More
Australia’s fast-growing fitness network, Viva Leisure, is adding a low-cost gym brand to its already extensive portfolio. The Zoo Fit rollout starts  in July with ... More

Work is underway in Madrid on one of Europe’s most significant multi-functional complexes, combining sport, entertainment, culture and education.

The €800 ... More

PureGym is encouraging people to step away from their screens and go for a walk, in a new initiative timed to coincide with Mental Health ... More
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world ... More

Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and ... More

LVMH-owned beauty house Guerlain will launch up to five spas with partners a year as part of its plan to expand globally, according to the ... More
Everlast Gyms' York site has reopened following a refurbishment to bring it up to the company’s elevated gyms status.  Owned by Frasers Group, Everlast Gyms ... More
Luxury hospitality and wellness pioneer Jeremy McCarthy has launched Leisure Alchemy, a digital platform that will provide professionals with strategic guidance on how to build ... More
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