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Strategic streamlining for Georgica
Georgica has announced an update of its strategic review, which involves heavy streamlining of the company and ongoing plans to sell its 50 per cent stake in the Megabowl group. Georgica began the review, to improve operational efficiency and save money following its acquisition of Allied Leisure last October. The Megabowl business, a 50:50 partnership with Duke Street Capital, is the UK's market leader in the ten-pin bowling sector with 58 sites, but Georgica is actively seeking a buyer for its stake in order to concentrate on refurbishing and expanding its estate of snooker clubs and Burger King franchises. The 45 entities that comprised Allied Leisure at the time of takeover have been divided into three divisions; Georgica Cue Sports, consisting of 162 outlets; Georgica Franchises, operator of 36 Burger King outlets; and Georgica Leisure, which comprises nine bars and nightclubs and nine ten-pin bowling centres. Former vice-chair of Northern Leisure, Nicholas Oppenheim, will remain chief executive of Georgica, while former Northern Leisure colleague Peter Marks will oversee running of the core business as deputy chief executive. Marks replaces Neil Goulden, who stepped down from the board last December. Georgica has pared down its three head offices by consolidating into one site in Milton Keynes.
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