Company profile
We Work Well Inc
What we can do for you
Monica Helmstetter and Lucy Hugo founded We Work Well in 2019. In 2021 the company expanded into the fitness sector in Europe with W3Fit EMEA, led by industry veteran David Zarb Jenkins. Within two years the event has positioned itself as a leader, attracting the top fitness operators and suppliers from the UK, Europe, and the Middle East. In September 2023, the company announced the launch of W3Fit North America.
• W3Spa connects global spa, beauty, and wellness suppliers with decision-makers from luxury resort spas.
• W3Fit brings together owners and operators from top fitness and leisure clubs with global suppliers.
• W3Hospitality matches like-minded global leaders in the hotel procurement industry.
“We are delighted that the fitness industry has embraced our fresh and innovative event approach providing a new opportunity for attendees to meet, network, and educate themselves all whilst promoting health & well-being at the event and beyond,” David Zarb Jenkins, co-founder W3Fit.
“Right from the start, we have been mindful of creating an event platform that was uniquely able to adapt to the evolving needs of any vertical it enters, both now and into the future,” explains Lucy Hugo , founder We Work Well Inc. “With the intersection of fitness and wellness reshaping the traditional approach to gyms and clubs, hosting an event like ours during this new phase of development is exciting for our team.”
Key products and services
Premier hosted buyer events connecting owners and operators from top health, fitness, leisure clubs, and hotels with executives from global supplier companies innovating the fitness industry through pre-scheduled one-on-one meetings, education, and networking.
W3Fit North America, 21-24 September 2026, The Langham Huntington, Pasadena California, USA.
W3Fit EMEA, 13-16 October 2026, Hilton Malta, Malta.
Plans for the next 12 months
W3Fit North America
21-24 September 2026, The Langham Huntington, Pasadena California, USA
An iconic, historic five-star resort at the base of the San Gabriel Mountains, combining timeless elegance, luxury guestrooms, multiple restaurants, expansive gardens, flexible meeting spaces, and a world-class spa.
W3Fit EMEA
13-16 October 2026, Hilton Malta
Set on the seafront in Saint Julian’s, the Hilton Malta is a luxury 5-star resort, with panoramic views of the Portomaso Marina and the Mediterranean Sea. Connect with like-minded professionals within the resort’s versatile indoor and outdoor event spaces, against a backdrop of the Hilton’s modern decor and Malta’s clear blue seas.
Other We Work Well events:
W3Spa North America
17-20 May 2026, Hyatt Regency Coconut Point Resort and Spa, Florida, USA
W3Spa EMEA
9-12 June 2026, Hotel Cascais Miragem Health & Spa, Portugal
W3Hospitality EMEA 6-9 October 2026, Hilton Malta
W3Spa North America
25-28 October 2026, The Langham Huntington, Pasadena California, USA
Testimonial
"W3Fit is an excellent event organized by a group of very passionate people who are driven to exceed expectations and they did. The format, energy and quality of meetings was outstanding.”
– Mark Lowder, WellnessSpace Brands
Monica Helmstetter and Lucy Hugo founded We Work Well in 2019. In 2021 the company expanded into the fitness sector in Europe with W3Fit EMEA, led by industry veteran David Zarb Jenkins. Within two years the event has positioned itself as a leader, attracting the top fitness operators and suppliers from the UK, Europe, and the Middle East. In September 2023, the company announced the launch of W3Fit North America.
• W3Spa connects global spa, beauty, and wellness suppliers with decision-makers from luxury resort spas.
• W3Fit brings together owners and operators from top fitness and leisure clubs with global suppliers.
• W3Hospitality matches like-minded global leaders in the hotel procurement industry.
“We are delighted that the fitness industry has embraced our fresh and innovative event approach providing a new opportunity for attendees to meet, network, and educate themselves all whilst promoting health & well-being at the event and beyond,” David Zarb Jenkins, co-founder W3Fit.
“Right from the start, we have been mindful of creating an event platform that was uniquely able to adapt to the evolving needs of any vertical it enters, both now and into the future,” explains Lucy Hugo , founder We Work Well Inc. “With the intersection of fitness and wellness reshaping the traditional approach to gyms and clubs, hosting an event like ours during this new phase of development is exciting for our team.”
Key products and services
Premier hosted buyer events connecting owners and operators from top health, fitness, leisure clubs, and hotels with executives from global supplier companies innovating the fitness industry through pre-scheduled one-on-one meetings, education, and networking.
W3Fit North America, 21-24 September 2026, The Langham Huntington, Pasadena California, USA.
W3Fit EMEA, 13-16 October 2026, Hilton Malta, Malta.
Plans for the next 12 months
W3Fit North America
21-24 September 2026, The Langham Huntington, Pasadena California, USA
An iconic, historic five-star resort at the base of the San Gabriel Mountains, combining timeless elegance, luxury guestrooms, multiple restaurants, expansive gardens, flexible meeting spaces, and a world-class spa.
W3Fit EMEA
13-16 October 2026, Hilton Malta
Set on the seafront in Saint Julian’s, the Hilton Malta is a luxury 5-star resort, with panoramic views of the Portomaso Marina and the Mediterranean Sea. Connect with like-minded professionals within the resort’s versatile indoor and outdoor event spaces, against a backdrop of the Hilton’s modern decor and Malta’s clear blue seas.
Other We Work Well events:
W3Spa North America
17-20 May 2026, Hyatt Regency Coconut Point Resort and Spa, Florida, USA
W3Spa EMEA
9-12 June 2026, Hotel Cascais Miragem Health & Spa, Portugal
W3Hospitality EMEA 6-9 October 2026, Hilton Malta
W3Spa North America
25-28 October 2026, The Langham Huntington, Pasadena California, USA
Testimonial
"W3Fit is an excellent event organized by a group of very passionate people who are driven to exceed expectations and they did. The format, energy and quality of meetings was outstanding.”
– Mark Lowder, WellnessSpace Brands
Key personnel
David Zarb-Jenkins, co-founder, W3FitCameron Close, event director, W3fit North America,
Monica Helmstetter and Lucy Hugo, founders of We Work Well Inc.
Key customers
Meet our Buyers:Highly qualified owners and operators from top health, fitness, and leisure clubs and hotels.
Meet our Suppliers:
High-level executives from global supplier companies innovating the fitness industry.
Contact We Work Well Inc
1000 Johnnie Dodds Blvd,
Mount Pleasant,
SC
29464
United States
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