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First easyHotel franchise launched
The first UK easyHotel franchise, on Belgrave Road in Victoria, London, has been launched.
The Splendid Hotel Group, the branded-hotel franchise operator, converted its 50-room Easton Hotel property into the 78-room easyHotel.
The Victoria site is the second easyHotel in London, the other – in Lexham Gardens – is owned and operated by easyGroup.
Shiraz Boghani, managing partner of the Splendid Hotel Group, said: “We are delighted to be working with Stelios and the easyGroup as their first franchise partner in the UK.
“As an operator used to working with leading hotel brands, it is really exciting to be leading the expansion of the easy brand and operate a hotel that will provide high-quality budget accommodation for visitors to London.”
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