FitNation announces promotional gifts benefit

Health clubs belonging to the FitNation network can now offer its members free flights as the group launches its latest marketing benefit.

Comprising more than 200 independent health clubs and small chains, FitNation was created to achieve the buying power to negotiate deals which can benefit smaller operators.

The launch of its promotional gifts benefit is designed to help clubs move away from offering price discount.

The first gift promotion is Free Flights, which will consist of a free design for postcards, leaflets and posters with an unlimited number of return flights to one of 10 destination in Europe.

“Promotional Gifts gives clubs the tools to run a range of joining or referral promotions at excellent value,” said FitNation’s network director, Karen Smith.

FitNation said the response from clubs has been excellent with a large percentage taking up the offer.

The organization now plans to extend the range of offers and incentives that can be used for promotions.