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Holiday Inn offers pillow gifts to guests in UK
As part of the Thousand Pound Pillow marketing promotion, every guest staying at Holiday Inn between Monday and Thursday nights will find anything from £1,000 to a share of 900 million Priority Club Worldwide points under their pillow.
'With the Thousand Pound Pillow and Priority Club vouchers, every guest will be able to benefit from their stay, and we're hoping to encourage customers to see the benefits of becoming a Priority Club member,' said Frank Croston, managing director.
Holiday Inn says research by BDRC - the European Business Guest Survey 2001, has shown that the average UK business traveller stays in a hotel 40 nights a year.
Priority Club (www.holiday-inn.co.uk) has over 12 million members world-wide; members can redeem points towards free hotel nights and reward options, or frequent flyer mileage with over 35 airline partners.
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