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Talks over Northern Ireland tourism
Discussions have been held between the Northern Irish tourism minister, Arlene Foster, and a range of industry representatives as part of efforts to develop a long-term strategy for the sector in Northern Ireland.
A steering group has been established by the Northern Irish Tourist Board (NITB) and the Department of Enterprise, Trade and Investment to oversee the implementation of the strategy, which will replace the existing Strategic Framework for Action for Tourism published in 2004. Foster said: "Tourism has a vital role to play in Northern Ireland's future. Already the industry has established itself as a major component of our economy, however we are not yet fulfilling our potential."
NITB chair Howard Hastings added: "It is essential that everyone across Northern Ireland sees their own role in tourism and providing our visitors with the best possible experience." It is hoped that a draft tourism framework will be prepared for consultation this summer.
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