Comfort Zone – Italy’s Certified B Corporation in sustainable, results-driven professional

skincare – introduces the new Hydramemory Plumping Lip Treatment, a spa treatment with follow-up at-home retail products.

This is an express and effective spa ritual, clinically proven to restore hydration, volume, and definition to the lips and their contours.

This professional treatment focuses on moisturizing, nourishing and plumping the lips – to create a restored skin barrier by boosting integrity, firmness and volume. During the therapy, a specialized, stimulating massage tones the muscles around the mouth, enhancing fullness of the lips with immediate visible results.

The proprietary lip filling massage has been developed by Antonella Latilla, Comfort Zone’s global treatment designer, to stimulate collagen production, boost oxygenation and tone the lips, delivering instant plumpness and firmness.

Spa guests can continue the beneficial routine at home through the trio of retail products designed for daily lip care treatment:

• The Hydramemory Exfoliating Lip Scrub – with silica and jojoba spheres, this product gently refines skin texture while removing dead cells, leaving lips soft, smooth and refreshed.

• The Hydramemory Hydra-Boost Lip Mask – which features hyaluronic acid and can be used daily or as overnight leave-on mask for an instant moisture surge, extra volume and softness whenever required.

• The Hydramemory Plumping Lip Balm – which offers an exceptional glossy finish with the deep nourishment of an oil-based balm. Its non-sticky, juicy texture delivers eight hours of clinically tested hydration with 96.3 per cent naturally-derived ingredients, including macro hyaluronic acid, betaine, shea butter and prickly pear extract from regenerative organic agriculture.

“With our new lip care routine, we’ve blended innovation with efficacy, crafting formulas that meet the evolving needs of today’s conscious consumers through a professional, science-based approach,” said Eve Merinville, Comfort Zone’s Comfort Zone’s R and D Director.

Comfort Zone has a science-based, sustainable professional approach to beauty. With over 25 years of expertise, Comfort Zone continues to lead innovation in the spa and beauty industry, while maintaining a strong commitment to skin and planet regeneration.

Discover the Hydramemory line at comfortzoneskin.com.