Advertising news

Italy’s wellness economy is ranked as the fourth-largest in Europe and the 10th largest globally, with a value of US$140.6 billion (€129.5 billion, £100.1 billion) ... More

Fitness First UK has launched a multi-channel brand campaign that champions long-term wellbeing over quick fixes – inviting people to discover their biological age and ... More

PureGym has focused on the post-exercise, feel-good glow in an advertising campaign that launched on Christmas Day across tv, radio, in cinemas and social media. ... More

Anytime Fitness is tackling gymtimidation with a new advertising campaign and in-club initiative, designed for people who have been “searching, not starting.” The advertising campaign ... More

The Global Wellness Institute (GWI) says wellness is becoming a mainstream priority for real estate developers and prospective residents are factoring wellbeing features into their ... More

Stuart Angus, director of spa for Center Parcs UK and Ireland, has announced the launch of a nationwide advertising campaign that will drive non-resident guests ... More

The UK government has got behind Joe Wicks’ latest initiative – Activate – a new animated series of five minute workouts for kids. Wicks – ... More

The much anticipated Fit for the Future: 10 Year Health Plan for England reveals ambitious targets to create a new way of delivering health. Although ... More

Les Mills has backed up the official launch of its functional circuits programme, Ceremony, with an advertising campaign focused on the joy of working out ... More

Planet Fitness has announced the repurchase of 314,000 shares at a rate of US$20 million. The Class A common stocks were repurchased and retired, using ... More

Despite high inflation and energy costs, Basic-Fit lifted 2023 revenues by almost a third, achieved a record number of club openings and is bullish about ... More

Carmel Lewis has been appointed president at global experiential planning and design firm, BRC Imagination Arts, heralding a new era for the company. Lewis has ... More

Disney is looking to settle a lawsuit with Magic Key passholders over the alleged "deceptive practices" tied to the access programme. A Magic Key passholder, ... More

Dior has launched a brand new wellness retreat at the iconic Hôtel du Cap-Eden-Roc in Antibes, France. A part of The Oetker Collection, Hôtel du ... More

Planet Fitness has reported record results, with 16.6m members globally, according to its Q3 results. Shares jumped ten per cent on the news. The company ... More

Plans to shelve the UK's sugar tax (Soft Drinks Industry Levy) and other pieces of legislation designed to tackle the obesity epidemic have hit legal ... More

The MSG Sphere, a controversial auditorium and music globe designed by Populous, has been given full planning permission by the London Legacy Development Corporation (LLDC). ... More

Planet Fitness says a surge in people returning to gyms has helped it recover from the pandemic lockdowns. The franchised operator, which has 2,193 clubs ... More

French car manufacturer Citroën and hotel brand Pullman Hotels & Resorts have partnered to create an autonomous "urban mobile platform" concept, designed to allow people ... More

The Global Wellness Summit (GWS) has launched a new season of its podcast. Each of the six episodes takes a deep dive into a hot ... More

The UK government has been forced to remove a controversial radio advert which claimed people who go out running or walking are "highly likely to ... More

British makeup artist Pat McGrath has been honoured with a DBE by the Queen for her services to the beauty and fashion industry, and to ... More

Six creative companies have teamed up to launch the Vigilante Group, described as a "rebellious team of creative companies" looking to "liberate the world from ... More

Sport England has launched the latest edition of the popular This Girl Can campaign, celebrating the inventive ways women have been staying active during the ... More

The Global Wellness Summit (GWS), has announced that a “Call for Wellness Innovations” contest, as well as a dedicated Tech Innovation Pavilion, will be unveiled ... More