BRC Imagination Arts news

Carmel Lewis has been appointed president at global experiential planning and design firm, BRC Imagination Arts, heralding a new era for the company. Lewis has ... More

Three Universal Beijing Resort veterans – Tom Mehrmann, Sylvia Hase and Mike Hightower – will join Bob Rodgers for this year's Legends Panel at IAAPA Expo ... More

Non-profit organisation, Ryman Arts, has appointed Christian Lachel, chief creative officer of BRC Imagination Arts, to its board. Ryman Arts' mission is to transform lives ... More

Former Efteling COO, Coen Bertens, and former BRC Imagination Arts exec, Bart Dohmen, have partnered to set up a consultancy for the tourism and visitor ... More

Brewing giant Diageo has revealed plans to create a Guinness-themed cultural hub and microbrewery in London, UK, with design by London-based agency, Hot Pickle. Called ... More

Plans for the World Food Center Experience in Ede, Netherlands, have been given the final green light by the Provincial Executive of Gelderland. The approval ... More

The creative geniuses behind the Amazing Adventures of Spider-Man darkride at Universal’s Islands of Adventure park in Orlando, Florida will offer their insights into the ... More

The Clynelish Distillery has opened the doors to a new visitor experience near Brora, in the Scottish Highlands. The new "Highland Home of Johnnie Walker" ... More

Ravinia Festival, which organises the oldest outdoor music festival in the United States, is preparing for the full opening of its new Music Box experience ... More

Bob Rogers, the founder of BRC Imagination Arts, has predicted that the visitor attraction industry will see a "surge in interest" during 2021, as the ... More

Global design and production agency BRC Imagination Arts has appointed Christian Lachel as chief creative officer, taking over the role from BRC founder Bob Rogers. ... More

Design specialist BRC Imagination Arts (BRC) has been selected to design and produce the World Food Center Experience in Ede, the Netherlands. The attraction will ... More

LA-based experience design studio, BRC Imagination Arts, is the creative force behind the new Glenkinchie Distillery attraction, which has opened today (29 October 2020) near ... More

Galaxy's Edge will be the topic for this year's Legends Panel at the IAAPA Attractions Expo in Orlando, with BRC's Bob Rogers gathering a host ... More

Unlimited Leisure has announced the appointment of former BRC Imagination Arts managing director Bart Dohmen as CEO of its Unlimited Snow Development brand. Dohmen will ... More

Some of the brightest and best minds operating in the attractions industry today will come together to discuss how best to open venues overseas in ... More

The upcoming season of the Emmy-winning science-fiction series Black Mirror, due for release in December, will have an episode that allows users to choose their ... More

BRC Imagination Arts is undertaking the renovation of a museum dedicated to the life of circus showman PT Barnum. Based in Bridgeport, Connecticut, the original ... More

Scott Trowbridge, the Disney Imagineer leading the creative vision for its Star Wars-themed projects, has revealed details of the operator’s planned Galaxy’s Edge lands, coming ... More

Some of the attractions industry’s brightest minds will come together next month for an open panel discussion about the creative process and challenges involved with ... More

Ireland’s most popular visitor attraction is seeking to draw even more visitors after the Guinness Storehouse in Dublin announced €16m (US$18.5m, £14.2m) expansion plans centred ... More

An immersive storytelling expert has discussed the possibility of using new and evolving technologies to give visitors to attractions rein over interactive experiences, allowing them ... More

Music fans can now get a taste of what it would be like to be inducted into the Rock and Roll Hall of Fame, with ... More

Bart Dohmen, who heads up BRC Imagination Arts EMEA division, has announced that he will be leaving the experience design agency for a new position ... More

The home of Jameson has reopened to the public as a completely new visitor experience following an €11m (US$11.9m, £9.5m) investment into the Irish distillers ... More